WASHINGTON – Speaking recently to the National Press Club, Chancellor Carol Folt of UNC-Chapel Hill described efforts to keep costs down, reach into high schools, set examples for students and support them once they go to college.

“If we’re going to really make accessibility, affordability the brand for our nation, we need to do this,” Folt says in the accompanying video. “We need to start before (they begin college), we need to give them the support they need, we need the advising on the ground. And we need to continue to draw from such a broad range that we don’t miss so many students who are out there.”